Ibex’s first product is the Ibex1, a commercial-grade RF-based oven that represents a step-change in heating technology. Ibex’s patented closed-heating loop technology is aware of the foods varying temperature, internally and across its surface, and so within hundreds of times per second, it auto-corrects its microwaves to heat more evenly than more standard microwave-based ovens.

I worked with their President and Director of Marketing & Communications to establish their Brand strategy and identity standards.

My contribution:

• Creative Direction

• Brand Strategy

• Design